BlackBerry Ltd has said it will make its messaging service BBM available to Microsoft’s Windows Phone and the upcoming Nokia X platforms in the coming months. BBM is a messaging platform that offers collaboration tools such as BBM Groups, BBM Voice and BBM Channels and competes with services such as WhatsApp, which Facebook bought last week for $19 billion.
BBM will be available as a free download from the Windows
Phone Store this summer, while BBM for Nokia X will be available from the Nokia
Store when the Nokia X platform launches, BlackBerry made this statement on
Monday.
BBM was a pioneering mobile-messaging service, but its user base has
failed to keep pace with that of WhatsApp and other upstarts, in part because
BlackBerry had long refused to open the service to users on other platforms. WhatsApp,
with a user base of about 450 million, on the other hand has grown rapidly.
Its
service works on Apple Inc’s iOS platform, Google Inc’s market-dominating
Android operating system and with devices powered by both the Windows and
BlackBerry operating systems. BBM remains popular, even though BlackBerry
devices have waned in popularity.
Late last year, the Waterloo, Ontario-based
company finally opened the messaging platform to users of iPhones and Android
devices, and the number of the service’s active users has grown to more than 80
million.
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